Lakers power forward Lamar Odom has teamed up with General Mills to show America a new take on the breakfast of champions. As most of you probably already know, Lamar Odom is known as the Candy Man. The man loves his candy and that is not an exaggeration. Everything from candy bars to Skittles, he has got to have it.
Perhaps the most alarming thing about his so called “candy addiction” is that he is a professional athlete competing on the highest level day in and day out. He has people wondering how on earth he could be performing like he does running on just sugar. This information had doctors and dentists up in arms. Hearing that a professional athlete fuels his body on mini candy bars and gummy bears, they had plenty to say about it. They connected his candy addiction to his erratic performances on the court.
When confronted about his sugar intake Lamar couldn’t help but laugh and say, "The games I played well (against the Denver Nuggets in the Western Conference Finals) were the games where I ate candy for breakfast.”
Candy for breakfast? What a novel idea Lamar! General Mills has got you covered. With our help you can get all those health care physicians off your back about your increased sugar intake.
Lamar is now the official spokesperson for General Mills Candy inspired cereal campaign. When he found out there was going to be a cereal that incorporated all his favorite candy flavors into a complete breakfast, he couldn’t help but take to the idea. I mean the man loves his candy, but I bet he loves his tooth enamel as well. Now he can have his candy and he can eat it too. Who needs Wheaties? Candy cereal is the new breakfast of champions!
Perhaps the most alarming thing about his so called “candy addiction” is that he is a professional athlete competing on the highest level day in and day out. He has people wondering how on earth he could be performing like he does running on just sugar. This information had doctors and dentists up in arms. Hearing that a professional athlete fuels his body on mini candy bars and gummy bears, they had plenty to say about it. They connected his candy addiction to his erratic performances on the court.
When confronted about his sugar intake Lamar couldn’t help but laugh and say, "The games I played well (against the Denver Nuggets in the Western Conference Finals) were the games where I ate candy for breakfast.”
Candy for breakfast? What a novel idea Lamar! General Mills has got you covered. With our help you can get all those health care physicians off your back about your increased sugar intake.
Lamar is now the official spokesperson for General Mills Candy inspired cereal campaign. When he found out there was going to be a cereal that incorporated all his favorite candy flavors into a complete breakfast, he couldn’t help but take to the idea. I mean the man loves his candy, but I bet he loves his tooth enamel as well. Now he can have his candy and he can eat it too. Who needs Wheaties? Candy cereal is the new breakfast of champions!
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