It looks like America has made up their mind about General Mills newest candy inspired cereal product. After a nationwide taste testing of the new product, the results are unanimous. They love it!
This past weekend the General Mills team set out to show people what they have been working on for their new product launch. They sent representatives from communities across the country to local supermarkets to give shoppers a taste of the new sweet tooth pleasing cereal.
They set up camp in the cereal isle, right under the other General Mills favorites and offered people passing by a sample of the cereal. The flavors that they featured for the sample testing were Milky Way, Twix, Three Musketeers and Snickers. People were both shocked and pleased to see that their favorite candy bars were being translated into cereals that they could have everyday for breakfast.
People loved the Milky Way and Snickers cereal. They almost ran out of samples for everyone by the end of the day. Both the Twix and Three Musketeers cereals were not as popular as the other two flavors, but the people that loved the taste of Twix and Three Musketeers really loved it in their cereal.
At first there were a lot of kids sampling the cereal. But once the parents realized what kind of cereal it was they couldn’t help but be curious as well. By the end of the testing, we had more adults that tested the cereal than children. It goes to show that a sweet tooth does not reduce with age.
After people had the chance to taste the new product we asked them to fill out a survey with a few questions. This survey also gave shoppers the chance to make suggestions about the cereal. A lot of people put their favorite candies down and suggested that General Mills make a cereal that features their favorite candy.
We are absolutely ecstatic that the taste test went well and are even more excited to release this new product!
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